Having the Climate Conversation
STRATEGIES FOR LOCAL GOVERNMENTS
Having the Climate Conversation: Strategies for Local Governments
Having the Climate Conversation: Strategies for Local Governments assists municipal staff with the imperative task of communicating about climate change and what they can do to both mitigate and adapt to the impacts of a changing climate. Though there is no one-size-fits-all approach to climate communication, there are some rules of thumb outlined in this resource: Communicators need to identify their audiences, carefully develop their message, and deliver it using appropriate and effective communication tools and methods. This resource is meant to help local governments with the various aspects of communicating climate change, focusing on the WHY, WHO, WHAT, WHEN, and HOW municipal practitioners can best inform and educate stakeholders within the community.